Tuesday, 5 March 2013

Interesting Internet Statistics – Is Your Business Missing Out?

 


Most people know the importance of the internet in the modern world. Everyone who is anyone has a website, a blog or some sort of social networking presence nowadays. With the increase in popularity of smart-phones and the falling prices and rising speeds of broadband internet connections, more and more people are getting online.
The statistics make for some interesting reading, here is just a handful.
UK internet users now spend 64% more time using search engines (31 million hours per month in April 2010) than they did 3 years ago.
UKOM, May 2010
In April 2010, UK internet users spent 884 million minutes online. This is a 65% increase versus the same time three years ago
UKOM, April 2010
The most popular online activities for female internet users aged between 16-74 after sending and receiving emails are:
- Online Shopping (75%)
- Travel (70%)
- Online Banking (52%)
Eurostat as cited by eMarketer, January 2010
At the end of September 2009, the number of internet users globally reached 1.7 billion (Over 25% of the world’s population). This compares to 361 million users in 2000 – growth of 380%
Internetworldstats.com, September 2009
78% of UK internet users go online to seek information about goods and services
Office For National Statistics cited by eMarketer, August 2009
An equivalent of £73 for every consumer in the UK is spent online
IMRG, June 2010

It is plain to see that a large number of people are getting online for various reasons and more of those reasons are commerce related. Whether simply searching for information or actually shopping online UK based web-surfers are certainly getting stuck into the World Wide Web. These facts and figures are just the tip of the electronic iceberg but should heed a warning to all new businesses and limited companies of the importance of some sort of online presence. Whether you intend to sell goods or services online or merely wish to advertise your business with an information based website, it is important to have some sort of web-based presence.
Simple brick and mortar stores and other businesses that might have nothing to do with the internet may well be missing out on potential customers by failing to have a simple website about their company. The competition may well have a website and those internet users who are “information gathers” and like to do their research before they buy may well end up on the competitors doorstep.

http://blog.thecompanywarehouse.co.uk/2010/07/14/interesting-internet-statistics-%E2%80%93-is-your-business-missing-out/

No comments:

Post a Comment